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Today’s CMOcabulary entry is Adventurosity!
Today’s CMOcabulary word is easy to pronounce, but one of the most difficult to define. What exactly leads to a life filled with with ‘Adventurosity’? While difficult to pin down exactly, you know it when you see it. Our world has been repeatedly shaped and impacted by positive people with a keen sense of this latest entry in our CMO Dictionary.
Remember that feeling you got when you first saw the Haunted Mansion, Twilight Zone Tower of Terror, or Space Mountain? Or even when you initially saw Spaceship Earth up close? Or even something as simple in its mystery as a birthday present? You were not sure what you should expect, but you had to find out? Were you almost overcome with anticipation?
I feel like that all the time about my surroundings, be they inside 13 stories tall Hotels or behind the smile of a 7-year-old child. I need to learn more. I want to be part of it all!
While many may seek treatment for this overwhelming passion, key historical visionaries and leaders maintained and cultivated their sense of adventurosity and followed the path less likely. Known examples of “adventurositers” include: Thomas Jefferson, Benjamin Franklin, Amelia Earhardt, Louis Armstrong, Frank Lloyd Wright, Gene Kelly, Lucille Ball, and my favorite person known for “adventurositiness”, Walt Disney.
Take a look around you. Who in your life embodies a sense of ‘adventurosity’? Encourage it! Be careful, though, it can be contagious! You might go somewhere new!
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Featured CMOCabulary Word of the Month


Anticipadisnaventure (an - tis - ih - puh - diz - nuh - vehn - chuhr) n. [orig. Justinese]
A state of eager restlessness and long-sustained excitement that precedes any Disney related excursion. When one is in this state, even the act of planning for a still distant journey can itself become an adventure. This mindset is most frequently so enthralling that it cannot be contained to one person. Anticipadisnaventurous people share their passion, enthusiasm, and preparations with those around them so as to heighten the experience for all. From the root words anticipate, Disney, and adventure.
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Adventurosity (ahd-vehn-chur-aw-sit-ee) n. [orig. Justinese]
A state of uncontrollable inquisitiveness and curiosity about the world around oneself. This can often lead to unexpected experiences, life-altering encounters, sudden successes, and unplanned thrills.
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Exhilagrativigoration (ig-zil-eh-grat-eh-vig-eh-ray-shun) n. [orig. Justinese]
A profound sense of gratitude and admiration stemming from a significant life event that instills one with an uncommon feeling of love, strength, energy, and confidence. Derived from the words 'exhilarate' (to vitalize or refresh), 'gratitude' (the state of being grateful), and 'invigorate' (to give vigor, vitality, or strength to). Other forms include: Exhilagrativigorating, exhilagrativigorator, and exhilagrativigorate. (Make sense, doesn't it?)
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Extrovertaneous (ehks - troh - vuhr - tay - nee - us): adj; orig. Justinese
A state of being, combining the traits commonly found in spontaneous and extroverted personalities. More specifically: a people-focused, outgoing lifestyle fed by an unquenchable thirst for new adventures. Being extrovertaneous places oneself in a position where everyday is a joyous discovery of all things fun and wonderful and where everyone is someone you want to meet. (other forms: extrovertaneousness, extrovertanish, extrovertaneously)
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Obsessidisination (ahwb-sehs-ih-dihz-ih-nay-shun): adj; orig. Justinese
A fascination, which often manifests itself in a healthy but occasionally misunderstood obsession, with all things Disney
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Possivisionouraging (pohs-eh-viz-shun-uhr-eh-jing): adj; orig. Justinese
A state of being in which one can share an "anything is possible" message in the most uplifting and encouraging way one can. This is often admired as a leadership attribute, (other forms include: possivisionouragist, possivisionourage, possivisionourageable, etc.)
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